Elevate

Running a business sounds exciting until the technology you rely on starts letting you down. I have been there more than once — servers crashing in the middle of a busy day, emails refusing to send, and staff staring at frozen screens while customers wait. At first, I thought these problems were just part of running a business. Over time, I realised they were warning signs that I needed better support. Looking back, fifteen struggles stand out. Each one taught me something important about the real value of reliable IT support, and why no business can afford to treat it as an afterthought. 1. The day everything froze One server crash was enough to bring the office to a halt. Phones were silent, staff were stuck, and customers grew impatient. That was when I learnt how damaging downtime can be. 2. The Internet that cut out mid-pitch Losing internet during a client meeting didn’t just waste time; it damaged trust. Reliable connectivity became non-negotiable. 3. Locked out of emails When ...